Lauren DiLoreto

Energizer
DISC Type : I

Commercial Strategy & Business Operations Lead, Office of the Brand President & CMO at New Balance

Boston, Massachusetts, United States

Overview

Lauren has no verified overview

Personality Overview

Imaginative

Full Of Energy

Relationship Oriented

They are really good at seeing what the long-term impacts of their decisions could be.  They are always positive and upbeat, so take their promises with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

3-2026
Commercial Strategy & Business Operations Lead, Office of the Brand President & CMO at New Balance
3-2023 - 3-2026
Assistant to the Brand President & Chief Marketing Officer at New Balance
Chief Of Staff at MASS Design Group
Business Manager at The Integer Group
Account Marketing at redpepper

Education

Master of Marketing from Vanderbilt University Owen Graduate School of Management
Watkins College of Art from Belmont University

More Information

Social Presence :

Prographics :

Exp : 3 Location : Boston, Massachusetts, United States Job Level : Leadership Designation : Commercial Strategy & Business Operations Lead, Office of the Brand President & CMO at New Balance
URL has been copied!

Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Lauren

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Lauren take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Lauren

Personality Compatibility


Other New Balance Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.