Lauren Draina

Trailblazer
DISC Type : DI

Founder & CEO at The Growth Opportunity

Denver Metropolitan Area, United States

Overview

Lauren Draina is the Founder and CEO of The Growth Opportunity, a strategic advisory firm for Healthcare IT. With over 20 years of experience, she specializes in sales strategy and executive coaching, helping leaders overcome operational roadblocks. Colleagues describe her as a strategic, inspiring, and hard-working leader who excels at building trust and delivering results.

A unique achievement from her time at Arcadia involved transforming the Sales Development team, which resulted in generating over $200 million in new pipeline and securing over $8. 5 million in new signings within just nine months.

Personality Overview

Values Relationships

Persuasive

Informal

They prefer to ensure that they are in control of the situation.  They will bat for you if they come to believe in you. They are more likely to accept new and exciting technologies.

Topics They Care About

Healthcare IT Growth
Her company, The Growth Opportunity, is a strategic advisory firm focused exclusively on helping B2B Healthcare IT leaders drive sustainable growth.
Executive Coaching
She provides strategic coaching through her proprietary "G. R. O. W. GuidePath" framework to help leaders identify blind spots and make high-impact decisions.
B2B Sales Strategy
Her entire career is focused on sales leadership, transforming sales teams, and implementing effective go-to-market strategies in complex buying environments.

Media Appearances

Lauren has no verified media appearances

Work History

4-2025
Founder & CEO at The Growth Opportunity
1-2026
Member at Bluebird Leaders
1-2026
Member at Health Tech Nerds
2-2023 - 4-2025
SVP, Growth at Arcadia
8-2021 - 2-2023
Vice President, Growth Operations & Strategy at Arcadia

Education

2001 - 2005
B.S from Florida State University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Denver Metropolitan Area, United States Job Level : Leadership Designation : Founder & CEO at The Growth Opportunity

Interested in

Entertainment

Gaming

URL has been copied!

Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established
  • Address your competition clearly and confidently

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lauren

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Lauren take some risk or not?

  • If necessary, they will be ready to take risks.

You And Lauren

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.