Lauren Gleim

Inquirer
DISC Type : cd

Head of Lifecycle Marketing at Lennar

Louisville, Kentucky, United States

Overview

Lauren has no verified overview

Personality Overview

Hard To Convince

Demanding

Upfront

They don’t always try to control the conversation but neither do they like yielding it fully.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

12-2025
Head of Lifecycle Marketing at Lennar
6-2024 - 11-2025
Sr Marketing Automation & CRM Manager, Americas at Kohler Co.
1-2023 - 6-2024
Sr Marketing Automation & CRM Manager, Global at Kohler Co.
4-2021 - 7-2021
Marketing Cloud Solution Architect at Salesforce
1-2021 - 4-2021
Mgr, Marketing Automation Strategy at GE Appliances, a Haier company

Education

2007 - 2009
Masters of Arts from University of Florida
2002 - 2007
Bachelor of Arts from University of Louisville

More Information

Social Presence :

Prographics :

Exp : 14 Location : Louisville, Kentucky, United States Job Level : Mid-senior Designation : Head of Lifecycle Marketing at Lennar
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Refer to testimonials from others in similar positions
  • Be crisp while making the pitch

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Lauren

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • Their decision making speed is somewhere in the middle.
  • Can Lauren take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Lauren

Personality Compatibility


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