Lauren Johnston in

Lauren Johnston

Pioneer · DISC type isd
Chief Product Transformation Officer at Atlas Obscura
📍 New York, New York, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
14 Years
Current Role
Chief Product Transformation Officer
Job Level
Leadership
Location
New York, New York, United States
Personality Overview

How Lauren shows up

Dynamic But Sincere
Friendly But Fast
Driven But Considerate

If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Priorities

Topics Lauren cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

9-2025
Chief Product Transformation Officer
Atlas Obscura
6-2025 - 9-2025
Interim Executive Editor
Atlas Obscura
4-2025
Advisory Board Member
The Overlook
1-2024 - 1-2025
Media Transformation Challenge 2024 Fellow
Media Transformation Challenge
5-2023 - 11-2024
Executive Editor, Yahoo News
Yahoo
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor of Arts (B.A.)
Kenyon College
Master of Arts (M.A.)
New York University
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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