Lauren (.

Observer
DISC Type : ic

Senior Manager, Marketing and Brand Activation at Auberge du Soleil

Napa, California, United States

Overview

Lauren has no verified overview

Personality Overview

Assertive

Value Driven

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

2-2023
Senior Manager, Marketing and Brand Activation at Auberge du Soleil
5-2021 - 1-2023
Marketing and Communications Manager at Auberge du Soleil
9-2019 - 4-2021
Assistant Digital Marketing Manager at The Hess Collection Winery
12-2017 - 4-2021
Digital Marketing and Social Media Coordinator at The Hess Collection Winery
8-2015 - 1-2018
Owner at Hibiskiss Clothing

Education

2005 - 2009
BA from Chapman University
Mass & Intercultural Communications from Lorenzo de' Medici

More Information

Social Presence :

Prographics :

Exp : 15 Location : Napa, California, United States Job Level : Middle Designation : Senior Manager, Marketing and Brand Activation at Auberge du Soleil
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Lauren

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Lauren take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Lauren

Personality Compatibility


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