Lauren Shane

Questioner
DISC Type : c

Director of Communications, Equinor Renewables Americas at Equinor

New York City Metropolitan Area, United States

Overview

Lauren has no verified overview

Personality Overview

Systematic

Cautious & Analytical

Price-Sensitive

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

5-2023
Director of Communications, Equinor Renewables Americas at Equinor
5-2021
Senior Communications Manager, Equinor Renewables US at Equinor
5-2018 - 5-2021
Communications Manager at Equinor
1-2017 - 5-2018
Communications Manager at Statoil
10-2015 - 12-2016
Senior consultant/Head of Communication, Onshore Operations at Statoil

Education

MSc from UCL
BA from American University

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director of Communications, Equinor Renewables Americas at Equinor
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lauren

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lauren take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Lauren

Personality Compatibility


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