Lauren Strongin in

Lauren Strongin

Enthusiast · DISC type i
Director, Integrated Marketing Strategy & Communications at Utz Brands, Inc.
📍 Northbrook, Illinois, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
12 Years
Current Role
Director, Integrated Marketing Strategy & Communications
Job Level
Mid-senior
Location
Northbrook, Illinois, United States
Personality Overview

How Lauren shows up

Consensus Focused
Story Driven
Amiable & Agreeable

They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Priorities

Topics Lauren cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

8-2025
Director, Integrated Marketing Strategy & Communications
Utz Brands, Inc.
3-2025 - 6-2025
Account Director
TSMGI
9-2021 - 3-2025
Shopper Marketing Manager, Walmart
PepsiCo
9-2018 - 9-2021
Volunteer and Networker
Career Hiatus
5-2013 - 8-2018
Senior Manager, Integrated Marketing
Kellogg Company
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor of Science
Syracuse University
2020 - 2020
Certificate
University of Illinois Urbana-Champaign
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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