Lawrence Lau, AAP in

Lawrence Lau, AAP

Login to view DISC.
SVP, Director of Payments, Digital & Product Management at West Coast Community Bank
📍 Santa Cruz, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overview
Experience
10 Years
Current Role
SVP, Director of Payments, Digital & Product Management
Job Level
Leadership
Location
Santa Cruz, California, United States
Personality Overview

How Lawrence shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Lawrence cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topics
Career

Work history

7-2025
SVP, Director of Payments, Digital & Product Management
West Coast Community Bank
11-2021 - 7-2025
SVP, Head of Digital & Treasury Management
US Metro Bank
8-2020 - 11-2021
VP, eBanking Manager
Luther Burbank Savings
5-2018 - 8-2020
VP, Digital Banking Manager
First Foundation Inc.
6-2017 - 5-2018
VP, Cash Management Services & ACH Manager
Farmers & Merchants Bank of Long Beach
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to view
Education

Lawrence has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Lawrence. Free, 10 seconds.