Leana Rogers Salamah

Trailblazer
DISC Type : DI

Senior Vice President, Marketing & Communications at Specialty Food Association

Greater Chicago Area, United States

Overview

Leana has no verified overview

Personality Overview

Persuasive

Informal

Assertive

They like to keep things under control.  If they come to believe in your value proposition, they will be your champion. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Leana has no verified topics they care about

Media Appearances

Leana has no verified media appearances

Work History

4-2023
Senior Vice President, Marketing & Communications at Specialty Food Association
10-2018 - 4-2023
Vice President, Marketing at International Housewares Association
5-2017 - 10-2018
Vice President & Account Strategist at mdg (marketing design group)
11-2016 - 5-2017
Chief Marketing Officer at Derick Dermatology
12-2010 - 11-2016
Senior Director, Convention Marketing, Communications & Programmimg at National Restaurant Association

Education

1994 - 1998
Bachelor of Arts - BA from University of Illinois Urbana-Champaign
1999 - 2002
Master of Science - MS from Roosevelt University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Chicago Area, United States Job Level : Leadership Designation : Senior Vice President, Marketing & Communications at Specialty Food Association
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Insights For Selling To Leana

During A Call Or A Meeting

DO's

  • Address your competition clearly and confidently
  • Keep your pitch focused on the impact but nurture the relationship too
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leana is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Leana

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Leana move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Leana take some risk or not?

  • They can take risks if necessary.

You And Leana

Personality Compatibility


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