Lee Driessen

Initiator
DISC Type : Di

Head of Operations at Mira

Netherlands

Overview

Lee Driessen is the Head of Operations at Mira, a femtech company, where she leverages her deep expertise in e-commerce and customer experience to drive growth. People who have worked with her describe her as a dedicated, hands-on, and effective leader who works with complete ownership. She studied International Business at Zuyd University of Applied Sciences.

Beyond her operational expertise, Lee possesses a distinctly creative and witty personality. She has a talent for sharp, engaging communication, which has earned her public recognition for her creative thinking and humor outside of her professional life.

Unique fact: From 2012 to 2015, she was named one of the top 15 funniest people on Twitter in her region, holding the highest rank in her final year.

Personality Overview

Impact-Oriented

Friendly Challenger

Confident

They don’t mind taking a stand if they believe in something.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Women's Health
As Head of Operations at Mira, she is dedicated to empowering women through hormone health innovation and advocates for better sex and hormone education in schools.
E-commerce Operations
Specializes in optimizing operations for scaling businesses, with experience managing 3PL, supply chains, and driving significant process improvements for profitability.
Customer Experience
Designs customer-centric strategies to boost satisfaction and loyalty. In a previous role, she drove an 80% increase in overall customer satisfaction over five years.

Media Appearances

Lee has no verified media appearances

Work History

10-2025
Head of Operations at Mira
10-2024 - 10-2025
Head, Customer Experience at Mira
8-2018 - 7-2024
Director Customer Experience at WOW Skin Science
1-2015 - 7-2016
Marketing strategist / social media manager at Dealextreme
1-2015 - 11-2015
Oneliner/comedian at Veronica

Education

8-2024 - 11-2024
Online Course from University of London
1997 - 2001
International Business from Zuyd University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 25 Location : Netherlands Job Level : Mid-senior Designation : Head of Operations at Mira
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Insights For Selling To Lee

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lee is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Lee

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Lee move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Lee take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Lee

Personality Compatibility


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