Leif Boyd

Pioneer
DISC Type : dsi

President at Partners Mortgage

Carlsbad, California, United States

Overview

Leif Boyd serves as President of Partners Mortgage and Chief Production Officer at Arbor Financial Group, bringing over 20 years of mortgage industry leadership. He is recognized for his strategic planning and a "Servant Leader" approach to supporting loan originators. Colleagues describe him as welcoming and inspiring.

He likens his persistent leadership style to that of a honey badger.

Personality Overview

Dynamic But Sincere

Decisive But Friendly

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

Servant Leadership
He identifies himself as a "Servant Leader, " focusing on empowering his teams and supporting loan originators to help them close loans more effectively.
Positive Company Culture
His social media activity frequently emphasizes a winning and supportive work environment, using hashtags like #PartnersCulture and #YouMatter.
Employee Recognition
He consistently and publicly celebrates the accomplishments of his team members, such as "Top Producers" and award recipients.

Media Appearances

Leif has no verified media appearances

Work History

2-2024
President at Partners Mortgage
11-2022
Chief Production Officer at Arbor Financial Group
9-2021 - 10-2022
Chief Production Officer, Retail Sales at AmeriSave Mortgage Corporation
8-2020 - 8-2021
Managing Director at Sun West Mortgage Company, Inc.
6-2019 - 8-2020
Executive Vice President of Production at Pinnacle Home Loans at Pinnacle Home Loans

Education

Education details unavailable from California State University, Chico

More Information

Social Presence :

Prographics :

Exp : 6 Location : Carlsbad, California, United States Job Level : Leadership Designation : President at Partners Mortgage
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Insights For Selling To Leif

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • During followups, use calls or text if needed, they should be fine
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leif is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Leif

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Leif move?

  • They are generally fast movers and can take quick decisions
  • Can Leif take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Leif

Personality Compatibility


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