Leighton Jenkins

Captain
DISC Type : DS

CCO at Peopled

Greater Sydney Area, Australia

Overview

Leighton Jenkins is a Fractional CMO for SaaS and B2B technology firms, specializing in solving difficult problems in strategy, market entry, and positioning to increase revenue. Holding an MBA from Macquarie Graduate School of Management, people hes worked with describe him as a "switched on, savvy and commercially relevant thinker. "

Based on his recent activity, Leighton appears to have a strong interest in history, particularly military aviation. He also follows developments in public infrastructure, supply chain resilience, and community improvement initiatives, showing a broad curiosity about how systems and communities function and evolve.

He is involved with the Australian Spitfire Association, celebrating the 90th anniversary of the iconic aircrafts first flight in 2026.

Personality Overview

Dynamic But Sincere

Decisive But Calm

Consummate Professional

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Go-to-Market Strategy
He focuses on helping companies that are not outgrowing the market or are failing to cut through with their current go-to-market and positioning strategies.
Aviation History
He is actively involved with the Australian Spitfire Association and promotes events related to the historical aircraft, indicating a personal passion.
Community Resilience
Through his work with Peopled and his interest in civic topics like road safety, he shows a focus on improving community wellbeing and local government effectiveness.

Media Appearances

Leighton has no verified media appearances

Work History

2-2025 - 1-2026
CCO at Peopled
3-2024 - 5-2025
Senior Consultant at ICG – Internal Consulting Group (Global)
7-2022
Consulting Projects at Self-employed
9-2021 - 7-2022
Marketing at daisee
8-2018 - 10-2020
National Manager, Enterprise & Government Marketing at nbn™ Australia

Education

1993 - 1994
MBA from Macquarie Graduate School of Management (MGSM)
FAIM from Australian Marketing Institute

More Information

Social Presence :

Prographics :

Exp : 35 Location : Greater Sydney Area, Australia Job Level : Senior Designation : CCO at Peopled
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Insights For Selling To Leighton

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Focus on the results that your product produces, expect some strategic questions in return
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leighton is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Leighton

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Leighton move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Leighton take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Leighton

Personality Compatibility


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