Leila Brillson

Commander
DISC Type : D

Chief Marketing Officer at The Onion

Chicago, Illinois, United States

Overview

Leila has no verified overview

Personality Overview

Candid & Clear

Risk-Taker

Impact-Driven

They respond well to strong and respectful communication.  They are very proud of what they do. More than the product, they care about the effectiveness of the product.

Topics They Care About

Leila has no verified topics they care about

Media Appearances

Leila has no verified media appearances

Work History

4-2024
Chief Marketing Officer at The Onion
3-2024
Board Member at Young Chicago Authors
10-2022 - 8-2023
Head of Social at Bumble Inc.
10-2021 - 10-2022
Social Lead (AMS) at TikTok
8-2021
Founder at Look + Feel

Education

2004 - 2006
BA from McGill University
1998 - 2002
Education details unavailable from Francis W. Parker School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Chicago, Illinois, United States Job Level : Leadership Designation : Chief Marketing Officer at The Onion
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Insights For Selling To Leila

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Objectively showcase the impact that your product creates

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leila is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Leila

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Leila move?

  • They can take decisions very fast if you manage to convince them.
  • Can Leila take some risk or not?

  • The risks don’t matter much to them.

You And Leila

Personality Compatibility


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