Leilani Lopez

Questioner
DISC Type : c

Vice President, Programmatic at Zeta Global

San Francisco Bay Area, United States

Overview

Leilani has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Leilani has no verified topics they care about

Media Appearances

Leilani has no verified media appearances

Work History

4-2025
Vice President, Programmatic at Zeta Global
4-2023
Senior Director, Programmatic at Zeta Global
1-2022
Director, Programmatic at Zeta Global
1-2018
Senior Customer Success Manager/Team Lead at Sizmek (formerly Rocket Fuel)
5-2016 - 12-2017
Senior Ad Operations Analyst/Team Lead at Rocket Fuel Inc.

Education

2005 - 2007
Business Administration and Management from Heald College-Hayward

More Information

Social Presence :

Prographics :

Exp : 14 Location : San Francisco Bay Area, United States Job Level : Senior Designation : Vice President, Programmatic at Zeta Global
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Insights For Selling To Leilani

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leilani is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Leilani

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Leilani move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Leilani take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Leilani

Personality Compatibility


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