Leonor Hoyos in

Leonor Hoyos

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Directora de Ferias - Línea de Conexión at Inexmoda
📍 Colombia

Leonor is a Social Communicator with over 20 years of experience conceptualizing and positioning major events for the fashion industry. As Fairs Director at Inexmoda, she leads the strategy for premier events like Colombiatex and Colombiamoda, creating vital connection and business opportunities for the sector.

She is a firm believer in the power of building productive relationships based on kindness, transparency, and coherence. Her personal philosophy centers on collaboration and establishing genuine connections to achieve shared goals for her team, clients, and partners within the fashion ecosystem.

Leonor describes herself as a facilitator of "uniting the dots" and making "hearts vibrate in rhythm" to solve problems.

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Experience
21 Years
Current Role
Directora de Ferias - Línea de Conexión
Location
Colombia
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Leonor cares about

Colombian Fashion System
Her role is dedicated to strengthening and providing platforms for the Colombian fashion industry through Inexmoda's influential trade shows.
Event Conceptualization
She leads the entire lifecycle of Inexmoda's fairs, from initial concept and commercial strategy to content and communications.
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Career

Work history

9-2018
Directora de Ferias - Línea de Conexión
Inexmoda
3-2009 - 8-2018
Coordinadora de Ferias
Inexmoda
8-2005 - 2-2009
Consultor de Ferias y Eventos
Agencia de Cooperación e Inversión de Medellín y el Área Metropolitana
8-2003 - 12-2004
Profesional de Eventos
Cámara de comercio de Medellin para Antioquia
In the press

Media appearances

Entrevista con Leonor Hoyos Toro, directora ferias Inexmoda. Featured in YouTube
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Leonor Hoyos (Inexmoda): “Las ferias deben ser escenarios para generar enlaces comerciales, sociales y culturales”. Featured in ModaES.com
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Education
1-1999 - 4-2003
Comunicadora Social - Periodista
Universidad de Antioquia
6-2012 - 9-2012
Diplomado Mercadeo Estratégico de Moda
Universidad EAFIT
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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