Lewis is a Retail Insights & Analytics Manager at B&M Retail with over 20 years of experience championing data-driven and customer-centric growth in the retail and financial services sectors. He holds a professional qualification from The Chartered Institute of Marketing and is described by colleagues as collaborative, dedicated, and supportive.
He has a keen interest in the future of technology and its impact on marketing measurement, actively discussing topics like Web3. He also shows a lighter side, referencing classic movies like “Die Hard” in professional posts, suggesting an appreciation for pop culture.
He is exploring how Web3 technology can enhance, rather than complicate, traditional marketing measurement tools like econometrics.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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