Lily Ravas-Aktug

Enthusiast
DISC Type : i

Wholesale and Brand Partnerships Manager at Emilia George®️

New York, New York, United States

Overview

Lily Ravas-Aktug is a PR Manager and Brand Strategist with over 12 years of experience in high-end fashion, beauty, and lifestyle. She currently serves as the Wholesale and Brand Partnerships Manager at Emilia George®️. People who have worked with her highlight her enthusiasm, positive attitude, and strict work ethic.

Beyond her professional roles, Lily has a deep personal passion for the beauty industry, holding a Professional Makeup and Skincare Diploma. Her interests are aligned with major industry players like LOréal and Vogue, reflecting her immersion in the world of fashion and beauty on multiple levels.

She has a unique dual background, having also worked for over 10 years as a contributing writer for leading magazines like Elle and Marie Claire.

Personality Overview

Non-Confrontational

Optimistic

Story Driven

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

High-End Branding
Her career is focused on developing brand strategies for over 50 independent high-end fashion, lifestyle, and beauty brands.
Fashion PR
She has extensive experience securing press for clients in top-tier publications such as Forbes, Elle, and Marie Claire, and managing VIP outreach.
Event Production
Possesses deep expertise in executing high-profile fashion events, including New York Fashion Week shows, pop-ups, and creative campaigns.

Media Appearances

Lily has no verified media appearances

Work History

2-2024
Wholesale and Brand Partnerships Manager at Emilia George®️
8-2017
PR & Brand Manager at Lily Ravas Brand Management
3-2010
Journalist/Contributing Writer (Fashion, Beauty, Luxury Lifestyle) at Glamour, Marie Claire, Elle, Flanelle Magazine
1-2024 - 3-2025
PR Director at AISTĖ HONG
2-2016 - 7-2017
International PR & Business Development Manager at Société

Education

2007 - 2011
Bachelor's Degree from Budapest Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York, New York, United States Job Level : Middle Designation : Wholesale and Brand Partnerships Manager at Emilia George®️
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Insights For Selling To Lily

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Compliment them about their personality if you get a chance
  • Maintain high, positive energy and convey confidence

DONT's

  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lily is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Lily

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Lily move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Lily take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Lily

Personality Compatibility


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