Lin Schussler-Williams

Trailblazer
DISC Type : DI

Founder, Lucid Sequence at Lucid Sequence

Louisville Metropolitan Area, United States

Overview

Lin Schussler-Williams is a transformational coach and entrepreneur, known as a "Pattern Breaker. " She founded Lucid Sequence, a method using neuroscience to release subconscious blocks, and co-founded the Bridge Collective for collaborative networking. She holds an MBA from the University of Louisville and certifications in belief clearing.

She is the author of "9 Little Words to Change Your Results" and founded the Wise Women Collective to empower women professionally. People who have worked with her often describe her as inspiring, amazing, and a genius at building communities.

Her Lucid Sequence process is designed to help clients release limiting beliefs theyve carried for decades in just two 90-minute sessions.

Personality Overview

Achievement-Oriented

Charismatic

Assertive

They are charming and have the ability to align others behind their decisions.  They are more likely to be open to unproven but exciting technologies. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Subconscious Reprogramming
Her core professional focus is the Lucid Sequence, a method rooted in neuroscience and quantum principles to help people release hidden subconscious patterns and blocks.
Women's Empowerment
She founded the Wise Women Collective and produces the Be More Conference, both of which are dedicated to creating spaces for women to connect and grow.
Collaborative Networking
Co-founded Bridge Collective, a community focused on relationship-driven growth and warm introductions, prioritizing collaboration over traditional cold outreach for business development.

Media Appearances

Lin has no verified media appearances

Work History

11-2025
Founder, Lucid Sequence at Lucid Sequence
5-2025
Co-Founder at Bridge Collective
Founder, Wise Women Collective at Self-employed
7-2015
IndieSalesCoach at IndieSalesCoach
Speaker, IndieSalesCoach, Author, Consultant at Go Beyond Consulting/Unstoppable Partners

Education

Bachelor of Arts - BA from Centre College
Master of Business Administration - MBA from University of Louisville

More Information

Social Presence :

Prographics :

Exp : 10 Location : Louisville Metropolitan Area, United States Job Level : Leadership Designation : Founder, Lucid Sequence at Lucid Sequence
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Insights For Selling To Lin

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lin is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lin

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Lin move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Lin take some risk or not?

  • They can take risks if necessary.

You And Lin

Personality Compatibility


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