Lionel is the EMEA Strategic Marketing Director at BD, with 17 years of experience closing the gap between MedTech innovation and patient access. He focuses on insight-driven strategic marketing and portfolio positioning. Colleagues describe him as a creative, resilient, and strategic thinker with a positive attitude.
Currently living in Switzerland, Lionel is multilingual (French, English, Spanish) and has previously lived in France, Australia, and Spain. He is a self-taught graphic designer, passionate about exploring creativity through vectors, typography, and colors in his spare time.
He received the prestigious BD CEO Excellence Award in 2023 for his extraordinary contributions to the companys strategy.
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