Lipika Roy

Examiner
DISC Type : sc

Associate Director, Marketing at Elevate

Delhi, India

Overview

Lipika has no verified overview

Personality Overview

Unexpressive

Process Oriented

Status Quo Seeker

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  Being observant comes to them naturally. They are thorough and always follow a systematic approach.

Topics They Care About

Lipika has no verified topics they care about

Media Appearances

Lipika has no verified media appearances

Work History

5-2023
Associate Director, Marketing at Elevate
9-2022 - 4-2023
Marketing Consultant at Elevate
5-2021 - 8-2022
Full-time parenting at Career Break
1-2021 - 5-2021
Associate Director, Sales Operations at Elevate
10-2017 - 1-2021
Sales Operations Manager at Elevate

Education

2008 - 2010
PGDM from New Delhi Institute of Management
2004 - 2007
BBA from Guru Gobind Singh Indraprastha University
Education details unavailable from Ramjas School

More Information

Social Presence :

Prographics :

Exp : 15 Location : Delhi, India Job Level : Mid-senior Designation : Associate Director, Marketing at Elevate

Interested in

Lifestyle

Editorial

URL has been copied!

Insights For Selling To Lipika

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lipika is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lipika

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Lipika move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Lipika take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Lipika

Personality Compatibility


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