Lisa Cotton

Trailblazer
DISC Type : DI

Leadership and Career Coach, Mentor and Advisor at Lisa Cotton

Greater Sydney Area, Australia

Overview

Lisa is an energetic leadership coach, mentor, and advisor with an extensive background leading digital technology and transformation at major companies like Telstra and Commonwealth Bank. A graduate of the Australian Institute of Company Directors (GAICD), she now helps individuals and organizations bring strategy to life and build high-performance teams.

Outside of her core practice, Lisa is passionate about fostering the next generation of entrepreneurs. She is an active mentor for startup programs, including UNSW Founders and the University of Sydneys INCUBATE program, guiding founders on their personal leadership journey as they scale their companies.

Interesting fact: Lisa is a Gallup-Certified Strengths Coach and firmly believes in focusing on strengths, not weaknesses, to achieve ambitious goals.

Personality Overview

Charismatic

Assertive

Persuasive

They are charming and can persuade others to support their decisions.  They are not against taking risks and can make tough decisions when required.
 They prefer to ensure that they are in control of the situation.

Topics They Care About

Strengths-Based Leadership
As a Gallup-Certified Strengths Coach, she advocates for doubling down on personal strengths as the key to unlocking potential and achieving high performance.
Startup Mentorship
Actively mentors early-stage founders through programs like UNSW Founders and Founder Institute, helping them refine their strategy, pitch, and personal leadership.
Founder Scaling
Speaks on the topic of founders scaling their personal leadership capabilities as their companies grow, a core theme in her coaching.

Media Appearances

Lisa has no verified media appearances

Work History

3-2025
Leadership and Career Coach, Mentor and Advisor at Lisa Cotton
4-2021 - 9-2024
Chapter Type Lead Principal - Digital Journeys at Telstra
1-2019 - 3-2021
Principal - Planning, Performance and Enablement, Telstra Digital Channels at Telstra
9-2017 - 12-2018
Head of Digital Assets at Telstra
10-2000 - 12-2001
Executive Manager Enterprise Portals at Commonwealth Bank

Education

1-2025 - 4-2025
GAICD from Australian Institute of Company Directors
Bachelor of Laws - LLB from University of Canterbury

More Information

Social Presence :

Prographics :

Exp : 8 Location : Greater Sydney Area, Australia Job Level : N/A Designation : Leadership and Career Coach, Mentor and Advisor at Lisa Cotton
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Build a trustworthy relationship while keeping the product center-stage
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking them how they truly feel about your product
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lisa

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Lisa take some risk or not?

  • If necessary, they will be ready to take risks.

You And Lisa

Personality Compatibility


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