Lisa Garman

Pioneer
DISC Type : DSI

Vice President, Head of Marketing, Communications and Public Relations at HCA Healthcare / HealthTrust Performance Group

Nashville, Tennessee, United States

Overview

Lisa has no verified overview

Personality Overview

Dynamic But Sincere

Driven But Considerate

Friendly But Fast

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Lisa has no verified topics they care about

Media Appearances

Lisa has no verified media appearances

Work History

7-2021
Vice President, Head of Marketing, Communications and Public Relations at HCA Healthcare / HealthTrust Performance Group
1-2016 - 7-2021
Vice President, Marketing & Communications across all subsidiaries: Pharma, GPO and emapp at Afaxys, Inc.
3-2011 - 2-2016
Director of Marketing and Public Relations at Kowa Pharmaceuticals America, Inc.
5-2008 - 12-2010
Marketing, Public Relations and Patient Advocacy Executive- new product launch at Alexza Pharmaceuticals
8-2007 - 5-2008
New Baby Sabbatical at New Mom

Education

Masters. Medical Marketing from UCLA Anderson School of Management
Bachelor of Science from Shorter University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Nashville, Tennessee, United States Job Level : Senior Designation : Vice President, Head of Marketing, Communications and Public Relations at HCA Healthcare / HealthTrust Performance Group
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Lisa

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • They are generally fast movers and can take quick decisions
  • Can Lisa take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Lisa

Personality Compatibility


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