Lisa K Ceuninck

Questioner
DISC Type : c

Regional Sales Director - Molding Solutions at Barnes

Ferndale, Michigan, United States

Overview

Lisa K Ceuninck is the Director of Sales for Molding Solutions at Barnes, leveraging an extensive background in business development across the automotive, industrial, and aerospace sectors. She is a graduate of Western Michigan Universitys Haworth College of Business with a Bachelor of Business Administration.

Lisa is focused on bringing innovative new product lines to market, such as advanced nozzle systems that combine the best of all company brands.

Personality Overview

Price-Sensitive

Not Easily Convinced

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Molding Solutions
Her current role is Regional Sales Director for Molding Solutions, and she actively promotes specialized technologies like Foboha Cube Molds.
New Product Launches
She is enthusiastic about product development and bringing new offerings to market, encouraging direct customer conversations at industry events like MD&M.
Automotive Manufacturing
Her professional background includes extensive experience in the automotive sector, and she lists General Motors as a company of interest.

Media Appearances

Lisa has no verified media appearances

Work History

3-2023
Regional Sales Director - Molding Solutions at Barnes
7-2022 - 3-2023
Director Of Business Development at Barnes
6-2021 - 7-2022
Business Development Manager - Industrial Market at Barnes
1-2021 - 6-2021
Sales Director at AGC Chemicals Americas Inc.
11-2017 - 12-2020
Business Development Manager at AGC Chemicals Americas Inc.

Education

1987 - 1992
Bachelor of Business Administration (BBA) from Western Michigan University - Haworth College of Business

More Information

Social Presence :

Prographics :

Exp : 31 Location : Ferndale, Michigan, United States Job Level : Mid-senior Designation : Regional Sales Director - Molding Solutions at Barnes
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Insights For Selling To Lisa K

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa K is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lisa K

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lisa K move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lisa K take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Lisa K

Personality Compatibility


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