Lisa Maguire in

Lisa Maguire

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Chief Operating Officer and Co-Founder at Digital Revenue Systems
📍 Hockessin, Delaware, United States

Lisa is a 20-year fitness industry veteran specializing in marketing and operations. As the Co-Founder and COO of Digital Revenue Systems, she is focused on helping health clubs and similar businesses build profitable and easy-to-manage digital signage networks.

Outside of work, Lisa is passionate about community involvement and charitable causes. She has actively participated in fundraising events, such as guest bartending for a local non-profit called Beds4Vets, which furnishes housing for homeless veterans in Delaware.

She once served as a guest bartender at a local tavern to raise money for a charity that supports homeless veterans.

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Experience
20 Years
Current Role
Chief Operating Officer and Co-Founder
Job Level
Leadership
Location
Hockessin, Delaware, United States
Personality Overview

How Lisa shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lisa cares about

Digital Signage Networks
Her company, Digital Revenue Systems, specializes in transforming fitness clubs by creating innovative and profitable digital experiences through signage.
Fitness Industry Marketing
Her career includes serving as a Marketing Director, where she managed the brand and marketing strategy for a major athletic club and its sixteen internal profit centers.
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Career

Work history

7-2022
Chief Operating Officer and Co-Founder
Digital Revenue Systems
8-2012 - 8-2022
Marketing Director
Hockessin Athletic Club
4-2007 - 8-2012
Marketing Assistant
Hockessin Athletic Club
2-2006 - 4-2007
Membership Sales
Hockessin Athletic Club
9-2004 - 2-2006
Customer Service Representative/Front Desk
Hockessin Athletic Club
In the press

Media appearances

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Education
Bachelor of Science - BS
Wilmington University
Associate of Arts (A.A.)
Delaware Technical Community College
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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