Lisa Virtue

Initiator
DISC Type : Di

Founder | Head Career Coach | Podcast Host at Her Career Studio

Portland, Oregon Metropolitan Area, United States

Overview

Lisa Virtue is an ICF-certified Executive Coach and founder of Her Career Studio, leveraging over 20 years of leadership and recruiting experience. With an MS from Pepperdine, she excels in guiding leaders through career transitions and organizational change. Colleagues and clients often describe her as exceptional, empathetic, and strategic.

Outside of her coaching practice, Lisa is a dedicated child advocate and mother. She has a deep-rooted passion for water safety, stemming from her early career designing aquatic programs. She remains an active inaugural member of the Association of Aquatic Professionals, blending her professional skills with community involvement.

Interesting fact: Lisa was named one of the "Top 10 Best Career Coaches in Portland" for three consecutive years (2022, 2023, and 2024).

Personality Overview

Friendly Challenger

Risk-Accepting

Conviction Driven

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Women's Empowerment
Her podcast and coaching practice, "Her Career Studio, " is specifically designed to help professional women thrive at work so they can thrive in life.
Leadership Development
She coaches leaders on balancing KPIs with empathetic leadership to combat burnout, drawing on over two decades of experience building and mentoring resilient teams.
Career Transitions
Specializes in job search strategy, resume optimization, and interview coaching to help professionals land roles at companies like Google, Meta, and Amazon.

Media Appearances

Her Career Studio - Apple Podcasts. Featured in Apple Podcasts

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Intro to Her Career Studio. Featured in YouTube

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Her Career Studio | Podcast on Spotify. Featured in Spotify

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Work History

1-2024
Founder | Head Career Coach | Podcast Host at Her Career Studio
2020
Executive Coach & Consultant at Lisa Virtue Coaching
9-2018 - 7-2020
Director of Member Services | Career Coach of Leaders at Multnomah Athletic Club
2014 - 2017
Small Business Consultant & Coach at VG Business Solutions
2012 - 2014
Instructional Program Designer | Master Trainer at Waverley Country Club

Education

Master of Science - MS from Pepperdine Graziadio Business School
Bachelor of Science from Oregon State University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Portland, Oregon Metropolitan Area, United States Job Level : Leadership Designation : Founder | Head Career Coach | Podcast Host at Her Career Studio
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Lisa

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Lisa take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Lisa

Personality Compatibility


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