Lisa Wagner

Questioner
DISC Type : c

Senior Marketing Manager at CARFAX

Washington DC-Baltimore Area, United States

Overview

Lisa has no verified overview

Personality Overview

Cautious & Analytical

Value Seeker

Systematic

They are more likely than others to negotiate on pricing and terms.  They prefer to fully evaluate every situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Lisa has no verified topics they care about

Media Appearances

Lisa has no verified media appearances

Work History

8-2019
Senior Marketing Manager at CARFAX
1-2016 - 8-2019
Marketing Director at Tradepoint Atlantic
1-2014 - 1-2016
Marketing Associate at Morgan Stanley
2-2013 - 12-2013
Billing Coordinator at Shady Grove Radiology
2-2011 - 2-2013
Analyst at BAI Inc - Meeting Client Challenges with Vision and Innovation

Education

2005 - 2009
Bachelor of Arts (B.A.) from West Virginia University
2009 - 2011
Master of Science (M.S.) from Missouri State University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Washington DC-Baltimore Area, United States Job Level : Middle Designation : Senior Marketing Manager at CARFAX
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Lisa

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Lisa take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Lisa

Personality Compatibility


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