Liya Sharif Lancia

Captain
DISC Type : DS

Advisor, Expert Network at Fusion Fund

Mountain View, California, United States

Overview

Liya has no verified overview

Personality Overview

Consummate Professional

Decisive But Calm

Long-Term Thinker

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Liya has no verified topics they care about

Media Appearances

Liya has no verified media appearances

Work History

10-2024
Advisor, Expert Network at Fusion Fund
9-2023
Member Board of Directors at Cercle
9-2021 - 1-2024
Co-Founder and CMO at Cercle
5-2025 - 1-2026
Chief Marketing Officer at Radicle Science
2-2018 - 6-2021
Vice President Marketing and Head of Brand at Qualcomm

Education

7-2022 - 7-2024
Master of Arts - MA from Academy of Art University
B.A. from UC San Diego

More Information

Social Presence :

Prographics :

Exp : 18 Location : Mountain View, California, United States Job Level : N/A Designation : Advisor, Expert Network at Fusion Fund
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Insights For Selling To Liya

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liya is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Liya

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Liya move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Liya take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Liya

Personality Compatibility


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