Liz Pamela Aranciaga Mauricio

Evaluator
DISC Type : scd

CEO at Inkapaahtimo, Inka Coffee Roastery

Kannus, Central Ostrobothnia, Finland

Overview

Liz Pamela Aranciaga Mauricio is the CEO and co-founder of Inkapaahtimo, an award-winning micro-roastery in Helsinki. With an M. Sc. in Food Science, she combines her Peruvian heritage and passion for ethical farming to deliver high-quality, organic specialty coffees, directly linking farmers with consumers and championing sustainable production.

Originally from Peru, Liz moved to Finland in 2014 after living in Spain and Denmark. She has embraced Finnish culture by learning the language and mastering cross-country skiing. Her passion for food quality stems from her childhood, visiting markets and learning from her potato-farmer grandparents.

Her journey into coffee began after a summer volunteering on various coffee farms in Peru, which deepened her commitment to supporting small farmers.

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Ethical Coffee Sourcing
She co-founded her roastery to support small farmers and ethical businesses after volunteering on coffee farms in Peru and seeing their hard work firsthand.
Food Science
Holds a Master's degree in Food Science, which included a thesis on beer brewing, underpinning her technical approach to coffee roasting and quality control.
Women's Empowerment
Actively participates in and promotes events like the CRUSH Movement, a space that celebrates women's power, creativity, and connection.

Media Appearances

Liz has no verified media appearances

Work History

10-2015
CEO at Inkapaahtimo, Inka Coffee Roastery
2-2013 - 11-2013
Master's Thesis Worker at Novozymes
6-2010 - 8-2010
IAESTE-internship at Don Regino, Dairy Products
3-2010 - 5-2010
Order Coordinator at Lime
9-2008 - 9-2008
Assistant at Copenmind

Education

2009 - 2013
Master's degree from DTU - Technical University of Denmark
2001 - 2008
Bachelor's degree from Universidad Politécnica de Madrid

More Information

Social Presence :

Prographics :

Exp : 14 Location : Kannus, Central Ostrobothnia, Finland Job Level : Leadership Designation : CEO at Inkapaahtimo, Inka Coffee Roastery
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Insights For Selling To Liz Pamela

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liz Pamela is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Liz Pamela

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Liz Pamela move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Liz Pamela take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Liz Pamela

Personality Compatibility


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