Lol Danielle Lecanu

Enthusiast
DISC Type : i

Associate Marketing Director at Richer Sounds

London, England, United Kingdom

Overview

Lol Danielle Lecanu is the Associate Marketing Director at Richer Sounds, with over a decade of experience in marketing and PR. As a member of the Senior Management Board, she helps shape the future of the employee-owned company. She holds Level 2 & 3 certifications from the Soho Academy.

She is passionate about home entertainment electronics and is an "unashamedly geeky" enthusiast for high-quality music, movies, and games. Lol believes in demonstrating how great quality entertainment has life-enhancing effects for consumers. Her personal interests include brands like Sonos and The LEGO Group.

She is dedicated to simplicity and clarity, driven by a desire to understand "everything about everything" to best communicate value to customers.

Personality Overview

Non-Confrontational

Story Driven

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They agree with others often, so exercise caution when relying on their word. They are more about building relationships than just cutting deals.

Topics They Care About

Home Entertainment
Expresses a deep passion for how high-quality music, movies, and games delivered through home electronics can have life-enhancing effects.
Clear Consumer Messaging
Believes in simplicity and clarity of message to show consumers "what's in it for them" in the world of home electronics.
Employee-Owned Business
Proudly works to guide Richer Sounds as a member of the Senior Management Board of the employee-owned company.

Media Appearances

Lol has no verified media appearances

Work History

11-2020
Associate Marketing Director at Richer Sounds
2-2016 - 11-2020
Deputy Marketing Director at Richer Sounds
7-1992 - 11-2020
Advertising manager/PR at Richer Sounds
Student at Soho Gyms

Education

2012 - 2012
CYQ Level 2 & 3 from Soho Academy
1986 - 1991
Education details unavailable from Acland Burghley

More Information

Social Presence :

Prographics :

Exp : 33 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Associate Marketing Director at Richer Sounds
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Insights For Selling To Lol Danielle

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much information
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lol Danielle is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Lol Danielle

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Lol Danielle move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Lol Danielle take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Lol Danielle

Personality Compatibility


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