LOLITA Johnson , M.Ed.

Questioner
DISC Type : c

Public Relations Volunteer at Southlake Focus Group

Dallas-Fort Worth Metroplex, United States

Overview

Lolita Johnson is the Founder and CEO of The LIONOCEROS ACADEMY, where she serves as a global advocate for dyslexic thinking. A Licensed Dyslexia Therapist with a Masters in Education, she has experience empowering students in various settings, including public school districts.

Outside of her professional life, Lolita is a dedicated marathoner and a running and walking coach. She embodies her CliftonStrengths of "Positivity" and "Achiever" in her athletic pursuits and her role as a Public Relations Volunteer for the Southlake Focus Group, where she fosters community.

She is a certified therapist specializing in dyslexia who also runs marathons.

Personality Overview

Systematic

Not Easily Convinced

Value Seeker

They prefer to do thorough analysis of any situation.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Dyslexic Thinking
Her entire professional identity is built around advocating for and teaching dyslexic thinkers, framing it as a cognitive strength.
Literacy Education
With a Master's in Literacy and multiple certifications, she is deeply committed to the methodologies and practices of teaching reading and language.
Marathon Running
Identifies as a marathoner in her headline and works as a running coach, indicating a significant personal passion for endurance and fitness.

Media Appearances

LOLITA has no verified media appearances

Work History

8-2025
Public Relations Volunteer at Southlake Focus Group
5-2025
Founder and CEO at The LIONOCEROS ACADEMY
9-2014 - 5-2025
Dyslexia Therapist at Legacy Preparatory Charter Academy
2010
Running and Walking Coach at 33 MOM Club - 33 Minutes-Of-Movement Club
2008 - 2013
Dyslexia Therapist at Focus Learning Academy

Education

Master of Education in Literacy from American College of Education
Bachelor of Science - BS from Texas Woman's University

More Information

Social Presence :

Prographics :

Exp : 38 Location : Dallas-Fort Worth Metroplex, United States Job Level : Leadership Designation : Public Relations Volunteer at Southlake Focus Group
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Insights For Selling To LOLITA

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits
  • Back up any claims with data and numbers

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with LOLITA is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from LOLITA

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will LOLITA move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can LOLITA take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And LOLITA

Personality Compatibility


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