Loraine Gutierrez

Questioner
DISC Type : c

Accounting Controller at Archer Automotive Group

Greater Houston, United States

Overview

Loraine has no verified overview

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Loraine has no verified topics they care about

Media Appearances

Loraine has no verified media appearances

Work History

5-2022
Accounting Controller at Archer Automotive Group
11-2021 - 6-2022
Controller at Northwest Hyundai
10-2013 - 6-2022
General Manager at Hub Automotive Group
1-2004 - 12-2012
Controller at Archer Automotive Group
Office Manager at John Eagle Honda Houston

Education

Education details unavailable from ADP
Education details unavailable from EFG finance certified

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater Houston, United States Job Level : Middle Designation : Accounting Controller at Archer Automotive Group
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Insights For Selling To Loraine

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Loraine is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Loraine

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Loraine move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Loraine take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Loraine

Personality Compatibility


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