Lorena Kanzki

Questioner
DISC Type : c

Senior Content Program Manager at Duolingo

New York City Metropolitan Area, United States

Overview

Lorena has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Lorena has no verified topics they care about

Media Appearances

Lorena has no verified media appearances

Work History

1-2024
Senior Content Program Manager at Duolingo
8-2021 - 1-2024
Senior Creative Producer at Duolingo
10-2019 - 8-2021
Creative Director at Veggie Mijas
8-2019 - 8-2021
Founder at 1st Gen Yes You Can
9-2019 - 5-2021
Media Diversity Fellow at Weber Shandwick

Education

8-2019 - 5-2021
Master of Arts - MA from New York University
2015 - 2019
Bachelor's degree from Syracuse University

More Information

Social Presence :

Prographics :

Exp : 6 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Senior Content Program Manager at Duolingo
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Insights For Selling To Lorena

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lorena is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lorena

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lorena move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lorena take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Lorena

Personality Compatibility


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