Lori Ann D.

Questioner
DISC Type : c

Marketing Specialist- eXplore Program at Siemens

Indianapolis, Indiana, United States

Overview

Lori Ann D. is a visual storyteller and content developer at Siemens, specializing in executing marketing strategies for the eXplore Program. Her expertise spans digital marketing, content creation, and strategic planning, built on a foundation of a Bachelor of Arts from Butler University. She is a skilled communicator with a talent for understanding market trends.

Her passion extends to community engagement, particularly in education. She previously served as a director for a non-profit, the STEM Learning Academy, where she worked to bring awareness and secure funding to expose children to STEM-related activities, demonstrating a commitment to fostering future innovation.

Unique fact: Lori Ann has a diverse background that includes managing marketing for both corporate technology and non-profit educational initiatives.

Personality Overview

Systematic

Price-Sensitive

Cautious & Analytical

They prefer to do thorough analysis of any situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Customer Experience
As a Marketing Specialist for the Siemens eXplore Program, her work focuses on creating innovative and immersive customer experiences to showcase digital solutions.
Content Strategy
Her roles as a "Visual Storyteller" and "Senior Digital Content Marketing Writer" highlight a deep expertise in creating and managing compelling marketing content.
Digital Transformation
Her recent posts focus on helping customers create roadmaps for digitalization and exploring "SmartManufacturing" solutions through hands-on workshops.

Media Appearances

Lori has no verified media appearances

Work History

10-2025
Marketing Specialist- eXplore Program at Siemens
5-2021
Senior Digital Content Marketing Writer at Siemens
9-2019 - 1-2021
Marketing Communications at Thomas P. Miller & Associates
12-2017 - 6-2019
Director of Development, Marketing & Engagement at STEM Learning Academy
3-2013 - 12-2017
Business Development Manager at Cascade Asset Management

Education

Bachelor of Arts (B.A.) from Butler University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Indianapolis, Indiana, United States Job Level : Junior Designation : Marketing Specialist- eXplore Program at Siemens
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Insights For Selling To Lori Ann

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lori Ann is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lori Ann

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lori Ann move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lori Ann take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Lori Ann

Personality Compatibility


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