Lori Eastman

Enthusiast
DISC Type : i

Sales And Marketing Specialist at TV7&4 (NBC) / ABC 29&8

Traverse City, Michigan, United States

Overview

Lori has no verified overview

Personality Overview

Consensus Focused

Non-Confrontational

Optimistic

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Lori has no verified topics they care about

Media Appearances

Lori has no verified media appearances

Work History

12-2025
Sales And Marketing Specialist at TV7&4 (NBC) / ABC 29&8
12-2023 - 11-2025
Sales Support Specialist K-12 at Cherry Central
11-2021 - 7-2023
Broadcast/Wrike Administrator at Knorr Marketing at Knorr Marketing
2-2010 - 10-2021
Executive Assistant / Research / Problem Solver / Glue at TV 7&4 WPBN/WTOM ** ABC 29&8 WGTU/WGTQ
9-2012 - 6-2014
Member Board of Directors at Encore Winds

Education

1987 - 1989
Business Administration/Hospitality Management from Northwestern Michigan College
1983 - 1987
Education details unavailable from Kalkaska High School

More Information

Social Presence :

Prographics :

Exp : 7 Location : Traverse City, Michigan, United States Job Level : Junior Designation : Sales And Marketing Specialist at TV7&4 (NBC) / ABC 29&8
URL has been copied!

Insights For Selling To Lori

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lori is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Lori

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Lori move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Lori take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Lori

Personality Compatibility


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