Lorna Burnip in

Lorna Burnip

Energizer · DISC type I
Digital CRM at Pentland Brands
📍 Greater Leicester Area, United Kingdom

Lorna Burnip is a Digital CRM professional at Pentland Brands with a history of managing and implementing CRM systems. Her experience includes translating business needs into SFDC functionality at Office Depot and leading CRM campaigns at Dunelm. She holds a BA (hons) Degree in Design from Nottingham Trent University.

Lorna launched and implemented a new sales and marketing CRM system integrated with Sage 200 in a previous role.

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Experience
11 Years
Current Role
Digital CRM
Location
Greater Leicester Area, United Kingdom
Personality Overview

How Lorna shows up

Imaginative
Big Picture Person
Full Of Energy

They are naturally enthusiastic, so take their promise with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Priorities

Topics Lorna cares about

CRM Implementation
Has hands-on experience launching new CRM systems and translating business requirements into Salesforce (SFDC) functionality across multiple previous roles.
Business Requirements Analysis
A key responsibility in past positions involved capturing business requirements from various departments and scoping out project needs for system implementation.
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Career

Work history

2-2019
Digital CRM
Pentland Brands
10-2018 - 2-2019
Buiness Developement Manager
Office Angels
9-2017 - 7-2018
Campaign Manager
Dunelm
1-2015 - 9-2017
CRM Executive
Office Depot UK
2-2014 - 12-2014
Sales and CRM Executive
Trifibre
In the press

Media appearances

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Education
2007 - 2010
BA (hons) Degree: Design
Nottingham Business School, Nottingham Trent University
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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