Lorrie Cranor

Supporter
DISC Type : s

Director, CyLab Security and Privacy Institute at Carnegie Mellon University

Pittsburgh, Pennsylvania, United States

Overview

Lorrie Cranor is the Director of Carnegie Mellons CyLab and a distinguished professor specializing in security and privacy. She co-founded the security awareness firm Wombat Security Technologies, acquired by Proofpoint, and previously served as the Chief Technologist for the U. S. Federal Trade Commission. She earned her BS from Washington University in St. Louis.

Beyond her technical work, Lorrie is passionate about making privacy accessible to all ages, having authored a childrens book on the subject called "Privacy, Please! ". She is also an avid and accomplished quilter, often incorporating technology and data themes into her designs, which she showcases online.

She is an expert on internet privacy who has written a childrens book to explain the concept to kids.

Personality Overview

Calm

Social Proof Driven

Procedural

They are unlikely to become strong champions as they don't prefer pushing other people.  Their motivation stems from the impact that their decisions can have on the organization.
 They usually go by the book, following all rules and procedures.

Topics They Care About

Usable Privacy
Directs the CyLab Usable Privacy and Security (CUPS) lab, a central theme of her extensive research and over 200 published papers.
IoT Privacy Labels
Her recent research on IoT security and privacy labels earned her the Norm Hardy Prize, highlighting a key area of current focus.
Security Awareness
Co-founded Wombat Security Technologies, a company dedicated to security awareness training, demonstrating her long-standing interest in the human side of security.

Media Appearances

Lorrie Cranor receives 2026 ACM SIGCHI Lifetime Research Award. Featured in CyLab – Carnegie Mellon University

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Lorrie Faith Cranor named new director of Carnegie Mellon University's CyLab Security and Privacy Institute. Featured in Carnegie Mellon University – Institute for Software Research News

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Privacy Seminar - Lorrie Faith Cranor. Featured in Carnegie Mellon University – CSD Calendar

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Work History

1-2019
Director, CyLab Security and Privacy Institute at Carnegie Mellon University
12-2003
Professor at Carnegie Mellon University
12-2003
Professor at Carnegie Mellon University - School of Computer Science - Institute for Software Research

Education

1989 - 1996
BS from Washington University in St. Louis

More Information

Social Presence :

Prographics :

Exp : 22 Location : Pittsburgh, Pennsylvania, United States Job Level : Mid-senior Designation : Director, CyLab Security and Privacy Institute at Carnegie Mellon University
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Insights For Selling To Lorrie

During A Call Or A Meeting

DO's

  • Pause and ask them if they have any questions
  • Talk about refund and cancellation policy if the need arises
  • Engage other key stakeholders on their side and leverage if they approve of your product

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t don the salesperson avatar, be the friendly advisor instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lorrie is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Lorrie

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Lorrie move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Lorrie take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Lorrie

Personality Compatibility


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