Luca Noventa

Editor
DISC Type : CS

Investment Banking EMEA Consumer - Director at Baird

London, England, United Kingdom

Overview

Luca Noventa is an Investment Banking Director at Baird in London, focusing on consumer companies across EMEA. With over 12 years of experience at firms like J. P. Morgan and UBS, he has a strong background in M&A, equity, and debt, holding both a Masters and Bachelors from the University of St. Gallen.

His career has a significant international dimension, having spent seven years working in New York City and over five years in key European financial hubs, including London, Zurich, and Frankfurt. This global experience provides him with a broad perspective on corporate finance and diverse market dynamics.

He is a multi-lingual professional with extensive experience advising global corporations, private equity firms, and family or founder-owned businesses.

Personality Overview

Skeptic

Objective Thinker

Slow Buyer

They tend to have clarity about their needs and constraints, and are unlikely to over-promise.  They are thorough and always follow a systematic approach. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

EMEA Consumer Markets
As Director for EMEA Consumer Coverage at Baird, he is focused on advising consumer sector clients and leading transactions across the region.
Global M&A
Has extensive international transaction leadership experience in M&A, advising on deals in both North America and Europe throughout his career.
Corporate Finance
His 12+ year career in investment banking has centered on core corporate finance products, including advising clients on strategic debt and equity transactions.

Media Appearances

Baird Global Investment Banking Adds Sebastian Daumueller and Luca Noventa. Featured in R.W. Baird Newsroom

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Global investment bank Baird expands its executive team. Featured in Private Banker International

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Work History

8-2023
Investment Banking EMEA Consumer - Director at Baird
4-2021 - 7-2023
Investment Banking Consumer & Retail - Executive Director at J.P. Morgan
10-2014 - 3-2021
Investment Banking Consumer & Retail - Executive Director at J.P. Morgan
11-2012 - 9-2014
Investment Banking Switzerland at J.P. Morgan
7-2011 - 10-2012
Investment Banking Switzerland at UBS Investment Bank

Education

2009 - 2011
Master of Arts (M.A.) from University of St.Gallen
2006 - 2009
Bachelor of Arts (B.A.) from University of St.Gallen

More Information

Social Presence :

Prographics :

Exp : 15 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Investment Banking EMEA Consumer - Director at Baird
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Insights For Selling To Luca

During A Call Or A Meeting

DO's

  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • When following up with them, expect slowness; use questions to engage them, preferably over email.

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luca is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Luca

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Luca move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Luca take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Luca

Personality Compatibility


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