Luciano Cornacchia

Questioner
DISC Type : c

Manager, Talent Acquisition at Weber Shandwick

New York City Metropolitan Area, United States

Overview

Luciano Cornacchia is a Manager of Talent Acquisition at Weber Shandwick, leveraging a strong background in public relations. He has managed award-winning campaigns for major consumer brands like Unilever, Dyson, and BMW. Luciano holds a Bachelor of Arts from SUNY New Paltz, blending creative communications experience with his current focus on recruitment.

He won a 2017 Bronze Clio Award for a Suave social experiment campaign that successfully drove brand reappraisal among millennials.

Personality Overview

Value Seeker

Systematic

Price-Sensitive

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.


Topics They Care About

Talent Acquisition
As a Manager in Talent Acquisition at a top PR firm, he is actively involved in sourcing and recruiting talent for a wide range of roles.
Employer Branding
[Predicted] His background in PR and brand development, combined with his current talent acquisition role, suggests a strong interest in how companies attract talent through branding.
Consumer Brands
Has extensive experience managing accounts and campaigns for high-profile consumer brands including Unilever, Dyson, BMW, and Cover FX.

Media Appearances

Luciano has no verified media appearances

Work History

4-2023
Manager, Talent Acquisition at Weber Shandwick
3-2021 - 4-2023
Specialist, Talent Acquisition at Weber Shandwick
1-2019 - 3-2021
Senior Associate at Weber Shandwick
5-2018 - 1-2019
Senior Account Executive at DKC
3-2016 - 5-2018
Account Executive at Edelman

Education

Bachelor of Arts - BA from SUNY New Paltz

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Manager, Talent Acquisition at Weber Shandwick
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Insights For Selling To Luciano

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luciano is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Luciano

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Luciano move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Luciano take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Luciano

Personality Compatibility


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