Luciano Cunha

Trailblazer
DISC Type : DI

Group CEO and Co-owner at STAEDEAN

The Randstad, Netherlands

Overview

Luciano Cunha is the Group CEO and Co-owner of STAEDEAN, a global leader in cloud solutions for Microsoft Dynamics 365. He has over two decades of experience in sales, marketing, and operations, and holds an Executive Scholar Certification from Northwestern Universitys Kellogg School of Management. Colleagues describe him as inspiring, dedicated, and ambitious.

Personally, Luciano appears reflective and forward-looking, often sharing insights on leadership, trust, and accountability. He frequently posts inspirational quotes about the importance of fresh beginnings, human connection, and continuous learning, indicating a focus on personal and professional development.

Under his leadership, STAEDEAN was recognized as a Microsoft Dynamics Inner Circle Member, placing it in the top 1% of all Microsoft partners worldwide.

Personality Overview

Charismatic

Friendly But Fast

Achievement-Oriented

They will bat for you if they come to believe in you.  They are charming and can persuade others to support their decisions. A combination of speed and relationship gets the best response from them.

Topics They Care About

Leadership & Trust
His recent reflections emphasize earning trust through accountability and empathy, viewing it as a core component of effective leadership in today's environment.
Customer-Centricity
He has consistently prioritized transforming his organization to be more customer-centric, focusing on delivering high-value services and quicker time-to-value for clients.
Microsoft Cloud Tech
His entire career and company focus are deeply embedded in the Microsoft Dynamics 365 ecosystem, driving innovation on the platform.

Media Appearances

Luciano Cunha New CEO at To-Increase - Staedean. Featured in Staedean Blog

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Premier Partner Spotlight Interview: Staedean. Featured in Dynamics Communities

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Work History

1-2021
Group CEO and Co-owner at STAEDEAN
7-2018 - 12-2020
CEO at STAEDEAN
1-2016 - 6-2018
Vice President of Global Sales and Marketing at STAEDEAN
4-2023
Chairman of the Board at STAEDEAN Life Sciences
7-2018 - 1-2021
Senior Vice President at Columbus A/S

Education

2009 - 2014
Executive Scholar Certification from Northwestern University - Kellogg School of Management
2019 - 2019
Prosci Change Management Certification from Prosci

More Information

Social Presence :

Prographics :

Exp : 10 Location : The Randstad, Netherlands Job Level : Leadership Designation : Group CEO and Co-owner at STAEDEAN
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Insights For Selling To Luciano

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luciano is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Luciano

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Luciano move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Luciano take some risk or not?

  • If necessary, they will be ready to take risks.

You And Luciano

Personality Compatibility


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