Lucie Cardona

Critic
DISC Type : C

Marketing & Communication Manager at BESIX RED

Brussels Metropolitan Area, Belgium

Overview

Lucie has no verified overview

Personality Overview

Precise

Objective Thinker

ROI Driven

They like to take decisions independently and do not seek others' support often.  They prefer to analyze logically and value objective facts over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Lucie has no verified topics they care about

Media Appearances

Lucie has no verified media appearances

Work History

1-2021
Marketing & Communication Manager at BESIX RED
3-2017 - 12-2020
Director Corporate Communications & PR, EMEA at Radisson Hotel Group
7-2016 - 2-2017
Corporate Communications & PR Leader at Radisson Hotel Group
7-2016 - 3-2017
PR & Marketing Communications Senior Account Manager at Mulberry Marketing Communications
11-2014 - 6-2016
PR & Marketing Communications Account Manager at Mulberry Marketing Communications

Education

2007 - 2011
Master in Management from EDHEC Business School
2010 - 2010
One term exchange programme from Indian Institute of Management Bangalore

More Information

Social Presence :

Prographics :

Exp : 15 Location : Brussels Metropolitan Area, Belgium Job Level : Middle Designation : Marketing & Communication Manager at BESIX RED
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Insights For Selling To Lucie

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucie is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Lucie

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Lucie move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Lucie take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Lucie

Personality Compatibility


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