Lucy Frazer KC

Pioneer
DISC Type : SID

Honorary Fellow at Cambridge Judge Business School

United Kingdom

Overview

Lucy has no verified overview

Personality Overview

Decisive But Friendly

Friendly But Fast

Dynamic But Sincere

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Lucy has no verified topics they care about

Media Appearances

Lucy has no verified media appearances

Work History

6-2025
Honorary Fellow at Cambridge Judge Business School
6-2025
Member of the Board of Advisors at Quantexa
4-2025
Senior Advisor at McKinsey & Company
2-2023 - 7-2024
Secretary of State for Culture, Media and Sport at Department for Culture, Media and Sport
5-2015 - 7-2024
MP for South East Cambridgeshire at House of Commons

Education

MA from University of Cambridge

More Information

Social Presence :

Prographics :

Exp : 10 Location : United Kingdom Job Level : Mid-senior Designation : Honorary Fellow at Cambridge Judge Business School
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Insights For Selling To Lucy

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucy is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Lucy

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Lucy move?

  • They are generally fast movers and can take quick decisions
  • Can Lucy take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Lucy

Personality Compatibility


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