Lucy King

Observer
DISC Type : ic

VP of Marketing at MUSH

United States

Overview

Lucy has no verified overview

Personality Overview

Value Driven

Example Seeker

Curious

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Lucy has no verified topics they care about

Media Appearances

Lucy has no verified media appearances

Work History

8-2023
VP of Marketing at MUSH
1-2023 - 8-2023
VP of Marketing at Sweet Nothings
3-2021 - 12-2022
Marketing Director at Sweet Nothings
8-2020 - 3-2021
Marketing Director at RXBAR
4-2019 - 8-2020
Senior Brand Manager, RXBAR + RX Nut Butter at RXBAR

Education

2015 - 2016
Master of Business Administration (MBA) from Northwestern University - Kellogg School of Management
2006 - 2010
Bachelors from Indiana University Bloomington

More Information

Social Presence :

Prographics :

Exp : 13 Location : United States Job Level : Senior Designation : VP of Marketing at MUSH
URL has been copied!

Insights For Selling To Lucy

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucy is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Lucy

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Lucy move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Lucy take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Lucy

Personality Compatibility


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