Luis Cruz

Critic
DISC Type : C

Business Development Specialist at Britannica Education (Encyclopædia Britannica (UK) Ltd.)

Tlalnepantla, México, Mexico

Overview

Luis has no verified overview

Personality Overview

Negotiator

Objective Thinker

ROI Driven

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Luis has no verified topics they care about

Media Appearances

Luis has no verified media appearances

Work History

4-2023
Business Development Specialist at Britannica Education (Encyclopædia Britannica (UK) Ltd.)
1-2019 - 4-2023
Asesor de servicios de aprendizaje at Pearson
5-2016 - 4-2018
Educational Consultant at McGraw-Hill Education
8-2001 - 5-2016
Editor at Pearson

Education

2011 - 2013
Maestría from UVM Lomas Verdes
1994 - 1999
Ingeniero mecánico from Instituto Politécnico Nacional

More Information

Social Presence :

Prographics :

Exp : 24 Location : Tlalnepantla, México, Mexico Job Level : Junior Designation : Business Development Specialist at Britannica Education (Encyclopædia Britannica (UK) Ltd.)
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Insights For Selling To Luis

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luis is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Luis

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Luis move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Luis take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Luis

Personality Compatibility


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