Luis Enrique Lasso De La Lastra in

Luis Enrique Lasso De La Lastra

Critic · DISC type C
Head of People at Traba
📍 New York, New York, United States

Luis Enrique is the Head of People at Traba, where he was a founding team member and the first business hire. His expertise lies in scaling operations and talent, having previously launched Uber Moto in Brazil and managed supply networks at Procter & Gamble. He holds an MBA and a FinTech certification.

Outside of his core professional focus, Luis Enrique has invested in his leadership development through executive education at Harvard Business School Online. His background in industrial administration and operations shows a strong interest in optimizing complex systems and driving efficiency from the ground up.

Unique fact: He was instrumental in transforming Traba from a post-seed concept into a marketplace business that achieved 3x year-over-year revenue growth.

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Experience
12 Years
Current Role
Head of People
Job Level
Mid-senior
Location
New York, New York, United States
Personality Overview

How Luis shows up

Critic
Objective Thinker
Negotiator

They don’t appreciate bells and whistles unless backed by data. They like to take decisions independently and do not seek others' support often. They are quite likely to negotiate on pricing or other key terms.

Priorities

Topics Luis cares about

Scaling Talent
As Head of People, he is building Traba's talent team from scratch and believes recruiting is the "ultimate force multiplier" for shaping a company's future.
Early-Stage Growth
He joined Traba as the first business hire post-seed and has direct experience scaling a startup through intense growth phases and building its operational foundation.
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Career

Work history

6-2025
Head of People
Traba
7-2021 - 6-2025
Founding Operations / Head of Operations
Traba
3-2019 - 8-2021
Sr. Strategy & Operations Manager
Uber
7-2020 - 5-2021
Uber Moto Launch & Expansion
Uber
11-2017 - 2-2019
Strategy & Operations Manager
Uber
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2014 - 2016
Master of Business Administration - MBA
Universidad de Chile
2019 - 2020
Executive Education
Harvard Business School Online
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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