Luis Felipe Barrientos Moreno

Commander
DISC Type : D

Docente de Diseño de Servicios at Universidad Sergio Arboleda SM

Bogota, D.C., Capital District, Colombia

Overview

Luis Felipe Barrientos Moreno is a consultant, CEO of Starter Company SAS, and a professor at universities like Sergio Arboleda. He specializes in fostering business growth through storytelling, leadership, and applied innovation. Colleagues describe him as passionate, authentic, and possessing a unique strategic vision, helping organizations from startups to large corporations transform challenges into opportunities.

He is a passionate storyteller, a self-described compulsive book buyer, a clown, and an avowed superhero addict. His intellectual curiosity drives him to constantly explore new ideas and connect with people on a human level, blending creativity with strategic thinking in all aspects of his life.

Beyond his corporate and academic roles, he is also a practicing clown.

Personality Overview

Impact-Driven

Decisive

Strong-Willed

More than the product, they care about the impact of the product.  They like to move fast and expect the same from others. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Corporate Storytelling
A core pillar of his professional identity as a speaker, trainer, and consultant, helping leaders and companies communicate with impact.
Leadership Development
Frequently delivers keynotes and workshops on creating high-performance teams and fostering conscious, strategic leadership within organizations.
Applied Innovation
Teaches and consults on methodologies like Design Thinking and creative problem-solving to drive sustainable business growth and ecosystem development.

Media Appearances

Luis has no verified media appearances

Work History

3-2018
Docente de Diseño de Servicios at Universidad Sergio Arboleda SM
5-2016 - 8-2024
Docente de Innovación & Creatividad Programa MBA at Universidad Sergio Arboleda SM
1-2018 - 6-2020
Docente de Design Thinking Programa Post-MBA at Universidad Sergio Arboleda SM
9-2021 - 11-2025
Docente de Gestión de la Innovación y el Cambio at Universidad de La Sabana
9-2022 - 10-2023
CEO at Starter Company SAS

Education

1998 - 2002
Profesional from Pontificia Universidad Javeriana
2018 - 2018
Entrenamiento en metodologías de Innovación & Creatividad aplicada from OPEN MIND CARDS

More Information

Social Presence :

Prographics :

Exp : 7 Location : Bogota, D.C., Capital District, Colombia Job Level : N/A Designation : Docente de Diseño de Servicios at Universidad Sergio Arboleda SM
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Insights For Selling To Luis Felipe

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Hold your ground without indulging in one-upmanship
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luis Felipe is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Luis Felipe

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Luis Felipe move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Luis Felipe take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Luis Felipe

Personality Compatibility


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