Luke Chadwick

Inspirer
DISC Type : id

Director at Football Fun Factory

Cambridge, England, United Kingdom

Overview

Luke Chadwick is a former professional footballer with an 18-year career, including winning a Premier League medal with Manchester United. He is now the Director of the Football Fun Factory, a rapidly expanding childrens football coaching organization in the UK. He also holds a UEFA A coaching license.

Following his playing career, he has become a vocal advocate for mental health in sports, drawing from his own experiences. He maintains strong connections to his former clubs, often revisiting them with his family and engaging with supporter groups, particularly from Manchester United.

Unique fact: After facing intense public criticism as a young player, he has channeled that experience into advocating for better mental health support for athletes.

Personality Overview

Generous

Achievment Oriented

Decisive

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Youth Football Development
As Director of the Football Fun Factory and a former youth coach, his work is centered on creating positive and fun football experiences for children.
Mental Health Advocacy
He speaks publicly about the abuse he faced during his career to raise awareness and advocate for better mental health support in football.
Franchise Business Growth
He is actively scaling his business, which recently moved up to 60th in the UK's top 100 franchises, and he frequently promotes the franchise opportunity.

Media Appearances

The FFF Podcast - By Luke Chadwick. Featured in The Football Fun Factory (thefootballfunfactory.co.uk)

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Give me the FFF's Blue Card all day! - By Luke Chadwick. Featured in The Football Fun Factory (thefootballfunfactory.co.uk)

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Luke Chadwick | Director at The Football Fun Factory. Featured in BehindSport

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Work History

9-2019
Director at Football Fun Factory
7-2017 - 11-2019
Youth Development Phase Lead Coach at Cambridge United Football Club
5-2016 - 7-2017
Foundation phase lead coach at Cambridge United Football Club
7-2015 - 5-2016
Voluntary Coach - Various Programmes at Cambridge United Football Club
2015 - 2016
Voluntary Football Coach at University of Cambridge

Education

1992 - 1997
Education details unavailable from Melbourn Village College

More Information

Social Presence :

Prographics :

Exp : 27 Location : Cambridge, England, United Kingdom Job Level : Mid-senior Designation : Director at Football Fun Factory
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Insights For Selling To Luke

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luke is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Luke

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Luke move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Luke take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Luke

Personality Compatibility


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