Luke Chavez

Enthusiast
DISC Type : i

Vice President of Innovation at Novus Foods

Denver Metropolitan Area, United States

Overview

Luke has no verified overview

Personality Overview

Optimistic

Amiable & Agreeable

Story Driven

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Luke has no verified topics they care about

Media Appearances

Luke has no verified media appearances

Work History

6-2025
Vice President of Innovation at Novus Foods
3-2024
Vice President, R&D at noosa yoghurt
1-2024 - 3-2024
Vice President, R&D Innovation at Sovos Brands
4-2023 - 1-2024
Senior Director, Innovation at Sovos Brands
5-2022 - 4-2023
Senior Director, Research & Development at Sovos Brands

Education

Master of Science (MS) from Kansas State University
BA from University of Colorado Boulder

More Information

Social Presence :

Prographics :

Exp : 7 Location : Denver Metropolitan Area, United States Job Level : Senior Designation : Vice President of Innovation at Novus Foods
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Insights For Selling To Luke

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luke is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Luke

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Luke move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Luke take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Luke

Personality Compatibility


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