Luke Fox in

Luke Fox

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Director Of Ecommerce at Ann's Cottage Surf Shops
📍 Rock, England, United Kingdom

Luke Fox is an accomplished ecommerce director with deep expertise in the surf and action sports retail sector. His career highlights include managing global PPC campaigns, SEM strategies, and driving significant growth through successful website relaunches. He is a graduate of the College of St Mark & St John with a focus on Public Relations.

His long-standing career with surf-centric brands like Anns Cottage and Freestylextreme. com indicates a strong personal passion for the surf lifestyle and culture. He is a collaborative leader who publicly expresses immense pride in his teams achievements and fosters a positive work environment.

Luke once managed one of the UKs largest Google AdWords accounts, spanning campaigns across 18 countries and in 13 different languages.

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Experience
18 Years
Current Role
Director Of Ecommerce
Job Level
Mid-senior
Location
Rock, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Luke cares about

Ecommerce Growth
As a Director of Ecommerce, he has a proven track record of driving substantial revenue growth and improving conversion rates through strategic platform migrations and optimizations.
PPC & SEM Strategy
He possesses extensive hands-on experience managing large-scale, global PPC and SEM campaigns for major retailers in the extreme sports industry.
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Career

Work history

3-2022
Director Of Ecommerce
Ann's Cottage Surf Shops
3-2021 - 3-2022
Head Of Ecommerce
PROMiXX
1-2013 - 3-2021
Ecommerce Manager
Ann's Cottage Surf
7-2012 - 1-2013
PPC Analyst / Campaign Manager
Freestylextreme.com / Brokenscene.com
4-2007 - 7-2012
Director
Digi-Quick.co.uk
In the press

Media appearances

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Education
2001 - 2004
Public Relations
College of St Mark & St John
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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