Luke Stanton

Questioner
DISC Type : c

Creative Director at Magenta - Design-led content creators

Greater Cardiff Area, United Kingdom

Overview

Luke Stanton is the Creative Director at Studio Magenta, where he leads the companys focus on creating strategic motion systems for brands. He leverages his background in video production, animation, and 3D visuals to help clients achieve consistency in their motion identity. He is an alumnus of Swansea University.

Originally a wedding and commercial photographer based in the Swansea area, Luke has a strong creative and visual background. He recently moved from Cardiff to the Gower peninsula, where his company has transitioned to a fully remote work model, indicating a focus on work-life integration and a connection to the region.

He has successfully transitioned his career from a hands-on photographer to the creative head of a strategic motion design studio.

Personality Overview

Systematic

Not Easily Convinced

Price-Sensitive

They prefer to do thorough analysis of any situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Motion Systems
He is focused on positioning his studio as a strategic partner that helps brands build scalable and consistent motion identities.
Strategic Branding
His work focuses on bringing structure, clarity, and consistency to how brands express themselves through motion. He follows agencies like Pentagram.
3D & CGI Visuals
His team is actively using tools like Blender to produce high-end, photo-realistic visuals for client projects, indicating a focus on technical innovation.

Media Appearances

Luke has no verified media appearances

Work History

10-2017
Creative Director at Magenta - Design-led content creators
10-2017 - 11-2022
Head of Motion at Magenta - Design-led content creators
4-2012 - 10-2017
Photographer at James Good
9-2010 - 4-2012
Wedding Photographer at LS Wedding Photography

Education

2006 - 2010
2.2 from Swansea University / Prifysgol Abertawe

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Cardiff Area, United Kingdom Job Level : Mid-senior Designation : Creative Director at Magenta - Design-led content creators
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Insights For Selling To Luke

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luke is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Luke

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Luke move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Luke take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Luke

Personality Compatibility


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