Lusi Heath (Crawford) in

Lusi Heath (Crawford)

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Manager - Digital Travel at New Zealand Customs Service
📍 Wellington, Wellington, New Zealand

Lusi is the Manager of Digital Travel at New Zealand Customs Service, where she leads product management and development. With a background at Bank of New Zealand and a Bachelor of Commerce from Victoria University of Wellington, colleagues describe her as supportive, energetic, and dedicated.

She is a passionate advocate for Diversity, Equity, Inclusion & Belonging (DEIB) and mental wellbeing in the workplace. Lusi publicly shares her personal journey with a late ADHD diagnosis through her blog, aiming to help others by destigmatizing the experience and exploring identity.

Unique fact: She is leveraging her recent ADHD diagnosis to write and speak about neurodiversity, identity, and workplace inclusion.

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Experience
13 Years
Current Role
Manager - Digital Travel
Job Level
Middle
Location
Wellington, Wellington, New Zealand
Personality Overview

How Lusi shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lusi cares about

ADHD Advocacy
She has recently started a public blog on Substack to share her personal journey and insights following a late ADHD diagnosis.
Digital Travel Products
Leads the development of the New Zealand Traveller Declaration (NZTD), a product estimated to be used by over 18 million travellers by 2025.
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Career

Work history

10-2023
Manager - Digital Travel
New Zealand Customs Service
8-2022 - 10-2023
Product Manager/Group Product Manager
Bank of New Zealand
9-2021 - 8-2022
Product Owner/Product Manager - Business Lending
Bank of New Zealand
6-2021 - 9-2021
Acting Product Owner - Transact Term Lending
Bank of New Zealand
10-2018 - 1-2019
Recruitment Consultant (while I was on maternity leave)
JOYN
In the press

Media appearances

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Education
2002 - 2006
Bachelor of Commerce and Admnistration
Victoria University of Wellington
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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